On December 9th and 11th, two prestigious B2B dinners were held in Amman at select venues, bringing together industry leaders from the food sector. These gatherings provided a prime opportunity for attendees to delve into the distinctive attributes of European rice cultivated in Greece. The evenings were filled with productive conversations about the rice’s superior qualities and discussions on potential business collaborations.

The guest list comprised prominent figures such as marketing directors, renowned chefs, sales executives, influential bloggers, export managers, and brand strategists, all contributing to dynamic exchanges and networking. These events served as an excellent forum for strengthening ties and showcasing the premium quality of European rice to key stakeholders in the food industry.

Here are some highlights from the dinners.